Trade Shows

SGI Dubai 2021 Virtual Show The 24th edition of the SGI Dubai show went live only that this time due to the pandemic it was in virtual mode.

SGI Dubai 2021 Virtual Show

The 24th edition of the SGI Dubai show went live only that this time due to the pandemic it was in virtual mode. As in previous years, several global and regional exhibitors including Canon, Epson, Magic Trading, Heliozid, Klieverik, Extris, TORS, Rollsroller, Union Elecom among others were present at this great event. The virtual platform engaged with thousands of local, regional and international stakeholders.

The keynote address was delivered by Barry Frey, President & CEO, DPAA. As President, CEO and Board Director of DPAA, Mr. Frey has overseen, for several years, the global trade and marketing association that leads the digital transformation of Out of Home (OOH) advertising.

During the three days that the exhibition lasted there were several webinars and innovative product launches. The show had a record 3441 booth visits logged through the SGI Dubai virtual platform.

Among the most important revelations that we can highlight is the introduction by Epson Middle East of their SC-R5010 and SC-R5010L printer, in addition to to the SC-V7000 which has been designed with the customer in mind.

Also during the show Canon showcased their next-generation UVgel Colorado printers with flexible inks and matte/gloss, and their Arizona series based on UV-curable ink, among other products.

Klieverik showcased a vast range of calenders for dye sublimation and fixation for dispersed dyes and pigments right from a small entry-level calender up to a 5m large format calender for single pieces and roll-to-roll production.

SGI Dubai 2021 Virtual Show was also home to players from the 3D printing industry. Tors General showcased some of their products during the show. This company is the first in the nation to design and manufacture their very own 3D printer, and to provide large-scale 3D prints.

From June 22-24, 2021, IEC will be launching two new virtual events:

SGI Connect: a virtual business matchmaking event where the organizers will bring together sign makers/advertising companies and corporates on a common platform to meet and do business.

SGI Digital: a virtual event focused on Digital Signage segment, bringing to this region the latest in Digital Signage and Digital Out-of-Home industry.

For almost two decades we have had the opportunity to be present at one of the bigest exhibitions in the Middle East "SGI Dubai". The importance of this exhibition makes great brands from around the world always want to be present in this market. Unfortunately due to the current situation this year there could not be a physical exhibition but this did not stop the organizers who found in technology a window to the world. I hope to be present next year in such a great exhibition and thus be able to see the new technologies that large companies present during the sow. See you on 2022.

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